You know, when I was working at the gym, I was quite shocked to overhear people regularly talking about having had breakfast at McDs/Burger King, and discussing going back for lunch. Now, these were people who were working out regularly. I remember one woman saying to another "I can't understand what the problem is. I mean, it's not like I'm fat, but the doctor says I have to go on cholesterol-lowering drugs, so we have to work out how that will work with my blood-pressure medication." and then saying "So I'll see you at McDonald's in 20?" She was talking to someone she'd had breakfast at Burger King with the day before. It really wasn't uncommon to hear of people eating there daily, twice daily, or 3 or 4 times a week. Weird.